Cerrado Manifesto
Statement of Support

Join global FMCG companies to halt deforestation and incentivise sustainable land management


About the Cerrado

The Cerrado savannah in Brazil is one of the world’s most important ecosystems. It is home to 5% of the planet’s biodiversity, and the birthplace of many of South America’s most important rivers.

Today, this savannah has lost 50% of its original area to agricultural expansion, primarily driven by expanding production of beef and soy, a key animal feed ingredient. If this rate of destruction in the Cerrado continues, 480 plant and animal species are expected to become extinct by 2050. It will drive changes in the region’s rainfall patterns, impacting agricultural productivity. The destruction of even a third of the remaining pristine land would equate to the loss of around 8.5 billion tonnes of carbon dioxide sequestration. In essence, any further loss of this biome presents a significant threat to the global economy, agricultural productivity and to local communities.

Cerrado Manifesto

In September 2017, over 60 Brazilian NGOs, including WWF-Brazil, TNC, CI-Brazil, Greenpeace Brazil, IPAM (Amazon Environmental Research Institute) and Imaflora (Institute of Agricultural and Forest Management and Certification), released the Cerrado Manifesto, a call for “immediate action in defense of the Cerrado by companies that purchase soy and meat from within the biome, as well as by investors active in these sectors.”

Statement of Support for the Cerrado Manifesto

In October 2017, 23 global brands signed the Statement of Support (“SoS”) for the objectives of the Cerrado Manifesto. The Statement recognised the need to prevent further deforestation in the Cerrado to mitigate future risks associated with climate change and agricultural resilience in this important agricultural production region. It is convened by a Steering Committee, chaired by Tesco and including Ahold Delhaize, APG, Avara Foods, CGF, FAIRR, Grieg Seafood, Nestlé, Nutreco, PRI, Robeco, Sustainable Investment Management and Unilever.

How investors can get involved

  • Sign the Statement of Support for the Cerrado Manifesto: The Statement is timed to coincide with the drafting of an agreement between producers, industry, consumer organisations and civil society on an action plan for eradicating deforestation in Brazil’s Cerrado biome. The drafting process will commence in August.
  • Join the PRI-Ceres Investor Initiative for Sustainable Forests: As part of the Investor Initiative for Sustainable Forests, the PRI and Ceres have launched an Investor Working Group on Sustainable Soy, an effort to tackle widespread, global deforestation driven by beef and soy production largely in South America. Contact [email protected] for more information.


Sign the Statement